Marketing automation
Turn inquiries into booked appointments, not just sent emails.
Nurture inquiries across channels and count the confirmed appointment as the result.
For: Marketing teams, clinics, consultancies and service businesses.
The business problem
Open rates aren't appointments.
- Campaign tools report sends and opens. The calendar is where the result lives.
- Inquiries arrive on many channels and get one generic reply.
- Nobody knows which follow-up step produced the booking.
The outcome
Convert incoming inquiries into confirmed appointments within 7 days.
Example workflow
- 1. TriggerWebhooks
New inquiry
Website form or ad lead form posts to a webhook.
- 2. ActionCRM Messaging
Send booking link
Email or WhatsApp with your scheduling link.
- 3. Wait
Wait 2 days
Pause the run without holding a server open.
- 4. Branch
Booked?
Your calendar tool posts a booking event. If none, send one reminder by SMS.
- 5. Outcome
Appointment confirmed
Recorded when the booking event matches the inquiry.
Measurable outcome
How the result is measured and verified.
- Metric
- Inquiries converted to confirmed appointments
- Target: Booking within 7 days of the inquiry
- Verified by
- A signed booking event from your scheduling tool (via webhook) with the same contact.
- Not counted as success
- Emails sent, opened or clicked.
- When it fails
- After the reminder window, the inquiry is marked failed so sales can call.
Integrations used
Status is shown as it is today. Anything not yet available can be reached through an HTTP step or a webhook.
Other solutions
Start automating what actually matters.
Define one outcome, connect a webhook, and see what got done. Free to start, no card needed.